Skip to content
footer-logo
  • Home
  • About Us
    • Client List
    • Leadership Team
    • Testimonials
  • OUR CAPABILITIES
    • Retail Banking
    • Mass Affluent
    • Wealth Management
    • Commercial Banking
  • Contact Us
  •   LOGIN

Tag: Value Proposition

Pitch or Promise – Three Keys to Developing a Truly Distinguished Value Proposition

By Ross Greene | December 13, 2012

Most sales training includes the proverbial discussion around the development of the “value proposition.”  It is certainly important for every firm and advisor to develop a compelling positioning statement that differs from the competition.  Yet all too often we hear value propositions that lack distinction and do little to inspire prospects to further engage.  In…

Read More
© Greene Consulting Associates, LLC. All Rights Reserved.   |   Privacy Policy   |   Site Map
404-324-4600 • info@greeneconsults.com